We’re all busy
Who believes they have way too much to do and not enough time to do it? Raise your hands. Yep, even you all in the back of the room multitasking as we speak. Go ahead, I’ll wait.
If you ask anyone what they are doing, regardless of what they say, the gist is that they are busy. If they aren’t busy, then they are really busy, and, if you’re lucky, you’ll find someone who is truly experiencing that life-swallowing sensation of being extremely busy.
I get it. There’s a lot to do. Like A LOT. Some of it is necessary to survive, like earning a living enough to keep the heat on and food in the fridge. Some of it is important, like making sure clothes are clean and some of that food is actually good for you.
Then there’s the stuff that’s actually not important, but we’ve assigned importance to it. You know where I’m going with this. Things like compulsively checking social media and trying to get lots of likes on that cat picture you posted. You know the one.
Taking a necessary break
For the last five weeks I’ve stepped way back on my social media posting because of one really terrific reason, my kiddos were home. Year-round school has a handful of benefits, most of which stem from reducing the number of kids in already overcrowded classrooms. Allowing mom to run her authoring business isn’t one of them. Something had to give.
In the past, I’d fight to keep the same posting schedule in addition to all the other authory things that needed to get done. It always resulted in frustration and anxiety. This time, I let it slide. While I enjoy interacting with strangers and the practice can be helpful to help people find my books, in terms of effective marketing and producing more books, it falls last on my priority list. When the kids are home they are my first priority. After that comes all the other stuff, like staying on top of deadlines and making progress on my new books entering the world this year.
The funny thing about social media is that it’s an all consuming affair. Trying to stay current with everything means you have to check it constantly. The urge to scroll for another few minutes, to post, to interact, to like, to be liked, and so on – can eat you alive. It even sneaks into bed with you as ideas for posts creep into your thoughts as you drift asleep. The energy and time this requires can’t be measured – except that you get less done during the day and can’t figure out why.
Lessons from the silence
What did I learn? For starters, no one really missed me. My noise was just more noise in an already noisy place. My followings and numbers and all those statistics that geeky folks like me like to track didn’t change or plummet. The world didn’t end.
What did happen surprised me. In the quiet space left in the wake of stepping away from social media, I had the freedom to consider if all that posting was doing me any good in the long run. My normal posts had no goal other than interacting. It often felt like talking into a void and hoping to be heard. In my hurry to make noise, I missed a huge piece of the puzzle – creating a way to continue the conversation once I found someone who wanted to listen.
My goal is to find like-minded readers who love the same things I love and more importantly, keep them happy and supply them with more stories and books that they will enjoy. Now, my efforts are refocused to help those readers find me. What that means is that I will be sharing more of my shorter fiction to more people – including you, dear readers.
I will have to return to the noise of social media, it’s inevitable. But, now I feel like there is an end goal in sight and a plan in place. I’m no longer making noise, I’m seeking connections.